I was initially going to title this blog “Are You Floundering in a Sea of Digital Uncertainty?” But I went with “Everybody Wants To Go To Heaven But Nobody Wants To Die!” instead, the meaning of this phrase is simple, everybody wants to reap success in life, but nobody wants to pay the price that goes with it.

Are You Floundering in a Sea of Digital Uncertainty?

Are You Floundering in a Sea of Digital Uncertainty?

We’ve noticed a lot of companies are just drifting hopelessly through a sea of uncertainty.  We are not sure if it’s related to solar flares or if it’s the times, we find ourselves in. But many are stuck or “lost at sea” with their current sales and marketing efforts.  What they need is a little tugboat to help “steer”, “pull” or “tug” them out of the rough seas and back into the ports of profitability.

Some smart companies have latched on and are adapting for the best by choosing new software and getting upskilled, yet others still remain reluctant and are stuck in a “Bermuda Triangle of Business” they have created for themselves. What’s this “Bermuda Triangle Of Business” I hear you ask?

The “Bermuda Triangle Of Business”.

Bermuda Triangle of business

The “Bermuda Triangle of Business” is a self-inflicted abyss some companies have created for themselves.  Like the age-old adage “adapt or die”, many have not adapted and are dying.  These are the three biggest culprits holding most people back: Fear, Smugness, and Ignorance. We call it the “Bermuda Triangle Of Business”.

  • Fear: “We are scared to try new strategies what if we lose all our money and get scammed?”
  • Smugness: “We already have the best team doing the perfect strategies for us.”
  • Ignorance: “We already know all the strategies, no need for us to learn new tricks.’

How do you get out of the “Bermuda Triangle Of Business”?  Be teachable, be coachable, and be open to advice. Learn from Blockbuster, The Taxi Industry and the rest of the defunct industries.

adapt or die

Off the beaten path, but not lost!

I don’t know about you but I’m a sucker for animation, my favourite movies are all animated with one off my favourite all-time movies being “Cars Movie by Pixar – 2006”, I love this scene about Route 66. How the entire town of Radiator Springs was bypassed by the new interstate highway.  Many companies are secluded or isolated in their own “Radiator Springs” and are refusing to seek help.

So, how do you move out of the “Radiator Springs” land? You use Digital Marketing platforms such as Google Ads, Facebook Ads, and Email Marketing.

Adapt or Die!

Sometimes the universe sends us help, but it may not look like the help we are expecting. Many blessings come disguised as problems, we just need the vision to see it.

I like this boat joke from the movie “The Pursuit of Happiness (2006)”

Christopher: [while walking past a bus and to sell a bone density scanner] Hey dad, you wanna hear something funny? There was a man who was drowning, and a boat came, and the man on the boat said “Do you need help?” and the man said “God will save me”. Then another boat came and he tried to help him, but he said “God will save me”, then he drowned and went to Heaven. Then the man told God, “God, why didn’t you save me?” and God said “I sent you two boats, you dummy!”

Sometimes we are just 3 feet from gold.

Sometimes we are just 3 feet from gold

I like this analogy from Tony Robbins, he says sometimes we are already doing some great stuff, but we just need to make some “small” changes or tweaks.

Who’s Handling Your Precious Cargo?

Your business is your baby, make sure you give it the best nourishment. Make sure the company or agency you choose has experience in your industry, has traceable references, a history of moving businesses from the red zone into the green zone, And do they have the capacity to handle your projects.

How We Can Help You?

We coach, guide and mentor Decision Makers, CEO’s, Dealer Principals and Agencies(Marketing Agencies, Ad Agencies, Estate Agencies and more!

We do all the work, and you take the credit.  Our goal is to make you visible, to make you shine, shine in front of your team, shine in front of your spouse and kids, shine in front of your clients, shine in front of your friends, shine in front of your social network.

  • We provide the right tools to grow your business: every superhero needs the right tools, like James Bond, Spiderman, Superman, or The Spice Girls, they all have superpowers which are their tools,
  • We train you on how to use those tools in your business: having the latest gadgets is one thing, but do you know to maximize all the features?
  • We help you get more clients: we show you how to position yourself apart from your competitors so they choose you and always keep coming back for more.
  • We teach you to be proactive instead of reactive: stay ahead of the pack instead of always reacting and copying your competitor’s strategies.
  • We help you create content that is more impactful and effective: create viral content that keeps your fans engaged and sharing with their peers.
  • We train you and your kids how to build your own websites and create online experiences so you can keep your customers up to date or earn a living: since covid, the world has gone digital, make sure you have the ability to quickly get your message across and wow your customers online.
  • We help you sell more travel packages and holidays: we can set up travel portals that only make your customers dream and drool and want to book adventures with you over and over.
  • We help you sell more books and coaching: we help you get self-published and sell more media through platforms you own.
  • We show you how to start your online training programme, and create your own courses and training materials, your customers will be eating from your hands. We help you set up learning management systems, course content and videos, etc
  • We can set up Lead systems for you so you always have a full pipeline of qualified leads.
  • We help you keep your spouse at home instead of them eating the neighbour’s breyani: your spouse will be so proud of you that they will not want to leave your side.

Speak to us!