Get Savvy, or Get Swindled!
At the turn of the decade, we all waltzed into 2020 confident and excited, using hashtags like #20plenty…but we got a little more than we bargained for when COVID-19 knocked the wind out of our sails and caught us totally off guard. All excitement vanished, with one stroke of a global pandemic. Then 2021 arrived, couched in caution, and we got served more lockdowns, along with a generous measure of looting in KZN (followed by some ferocious flooding in 2022)!
Some years ago, Social Media Success had already launched a programme to “future-proof” your business, allowing ordinary people to leverage new technology and thereby earn a living. To date, more than 400 people have attended the course from across the globe. Initially hosted as face-to-face workshops, these were quickly converted to online sessions when faced with the pandemic.
Technology is changing at a rapid rate, even more so since the pandemic, so we must adapt our strategies to stay ahead. So much has happened in the last 24 months! The Metaverse? Huh? Facebook has slowly been preparing us for the Metaverse…remember our Avatars? That’s the beginning of the virtual world. The Metaverse is a fully “virtual-reality” world where you get to be who you want to, wear what you want to, drive what you want to. Couldn’t care less about the Metaverse? Well, maybe you should, because Boeing is investing $15Bn to build a plane in the Virtual World!
Of late, marketing on Facebook and Instagram has become way more difficult, with the algorithm constantly throttling your reach, making it difficult to appear in front of your ideal buyers, and pushing you to boost more often and to pay for reach. There are also many new platforms that are going crazy with organic reach and low ad spend – like TikTok and Clubhouse. And that’s exactly why Social Media Success has launched a brand-new course with fresh strategies in a post-pandemic world – just for you.
In this brand-new social media workshop, TikTok will be demystified step-by-step for the over 30 year-olds. You’ll be shown how to leverage new apps and make them work for your business. Older platforms like Facebook, Instagram and LinkedIn will also be covered.
What’s TikTok? It’s a social media platform for creating, sharing and discovering short videos. The app is used by the younger generation as an outlet to express themselves through singing, dancing, comedy, and lip-syncing, and allows users to create videos and share them across a community. The good news is that you don’t have to learn crazy dance moves to take advantage of TikTok’s business benefits.
The course will show you how to build a business to withstand any storm – making it crisis-proof, pandemic-proof, protest-proof, and MOST critically, loadshedding-proof.
This one-day course takes place from 9am to 4pm, costs R1499pp and takes place at a choice of 3 different venues for your convenience (Tuesday 5 July, Ballito OR Wednesday 6 July, Durban OR Thursday 7 July, Hillcrest). Thereafter, there will be 5 x 1-hour classes online, all included in the price.
Bring your laptop and smartphone on the day, and you’ll be shown how to use these platforms – from absolute beginners to advanced users!
What do past delegates think of Sunil’s training?
I learned so much from Sunil that I got my teenage daughter to complete his social media course as well. After completing the course and practicing her new skills, she was able to put this on her CV. She got an internship with a reputation management firm and is now actively working with prestigious companies. I recommend taking Sunil’s course and actively practicing what you learn. – Kim Vermaak – Published Author
I recently attended the Social Media Manager course and found it to be of such good value. The learning was practical and relatable and exactly at the level I needed it to be. I am so grateful for the helpful tips and generosity of sharing knowledge. Thank you for making the social media minefield understandable for small business owners. I would recommend this course for any small business owner. Shari Cade – Shan Cade Consulting
Awesome class with practical examples of how to do some exercises. Definitely worth it if you want to grow your business. Sanjay Govan – FNB SA
The training was relevant and easy to understand and follow. Highly recommended to anyone wanting to improve their social media reach. Alison Engelbrecht – Women in Business
As a small business owner, I stubbornly choose not to outsource my social media. I attended Sunil’s course on Social Media. The course itself was very well organised, affordable, and gave me some excellent insights into running my own social media. Sunil’s course and after-course assistance makes it easier to structure and plan my company’s social media content. Tanya Hanekom – Sandton Hearing and Balance
I learnt so much from the Social Media training that Sunil facilitated. I loved his professionalism, customer care, tips and the follow-ups he provided. The training added value to my business. I learnt so much and the practical part was easy to follow – he provided step-by-step guidance on how to resolve the challenges we had with social media. I would highly recommend the training to other business. Mashudu Mbhele – Executive Coach
Sunil provides easy to follow, step-by-step guidelines on how to set up and leverage your social media presence. The Social Media Manager course takes you through each aspect, using a variety of learning materials, making it easy to learn and apply the new information. Sunil’s course is exceptionally good value for money. Highly recommended. Alison Coates – Emotional Intelligence Consultant
Sunil worked with me to help bring me into the world of Facebook and Instagram advertising. He was able to make something that I found very daunting, easy to digest by breaking it down in bite-sizes. But it’s not just learning the nuts and bolts with Sunil. He really wants to help you and see you succeed! Even after you have completed your course with him, he keeps in touch and is always available to assist and share information (you’ll never be alone to figure social media out again, as his knowledge and experience in the digital world is vast). Jenna Hill – Social Media Manager
I cannot sing Sunil’s praises enough! His course has turned on many lights for me and converted a social media wimp into an upskilled dame. His gift is that he is a genuine teacher who knows how to share his expertise in a way that makes it all seem doable, always on call to help smooth the way whatever your problem is. Elana Bregin – Published Author
I am currently a student and am now learning so many new things about social media. For me it was always just about just posting my pics and going on and liking, but by now learning how to correctly use it to drive business to increase sales, is amazing. I am really enjoying the programme and creating my buyer persona. I would certainly recommend this programme to all SMMEs. Saloshnee Govender – INSETA
Thanks for a very informative and useful course, presented in a technophobe-friendly manner. I appreciated Sunil’s accessibility and easy presentation style, his willingness to assist outside the normal class time, and the time he took to answer questions. I have been recommending the course to others who have been hesitant about social media. Debra Primo – UKZN Press