ARE PEOPLE STILL READING EMAILS IN 2023?
Yes, people are. Email is the preferred method of communication for ALL industries. Think about it, if you do anything they email you, from invoices to quotes to phone bill to anything.
What’s not cool is unsolicited emails, that is emailing people without permission. If you just take one of the keys from this guide it should be to use email to market your business and build a list.
EMAIL SIGNATURE ṩ
Leverage your email signature. Think how many emails you send in one month? Why not get some brand awareness and reach with each send by utilizing your email signature. Include your picture, a WhatsApp link and your social media icons.
PHISHING SCAMS
Be vigilant while you attend to emails, SMS and WhatsApp’s, scammers are on the rise and use these platforms to con undiscerning victims.
DIFFERENCE BETWEEN BRANDED EMAILS AND WEBMAIL?
Most people are still using the free Gmail and Hotmail accounts for business. This is unprofessional and leaves a sour taste in your prospects mouth. If you are a business, you must insist on branded emails, which is a registered domain name, such as www.babyproducts.com and casey@babyproducts.com.